June 2010
Monthly ArchivesVideo: Women and Social Media
This video is more proof that the niche mom sites that we’ve all been talking about makes sense. Further to the product realization, this video roll gives the marriage of social media and ‘mom sites’ a ton or merit.
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Top 10 Online Newspaper Groups
comScore had published it’s list of the top US newspaper groups online and as usual, the New York Times tops the list. But how does this compare to what Hitwise reported in December on newspaper audience share:
What you Should be Looking at if Using ‘At Home’ Agents
What people fail to realize about most ‘at home’ third party services is that the ‘at home’ reps represent multiple brands and the rep gets to choose which brand they want to represent and at what time. Anyone who has managed traffic flow, let alone a call centre recognizes that this structure, or lack there of, could lead to mayhem. A state of mayhem and confusion can be avoided however, but you need to ask the right questions upfront and make the right stipulations.
If You’ve Erected a Pay Wall to Your News Make Sure the Content can be Found
Techdirt published a funny story today about a mix-up on the Times Online site – yes the one with all the pay wall hoopla. Nonetheless, the piece featured poor html code that was supposed to take subscribers to a deep and rich article, but due to poor html, readers received a ‘page not found’ error
Rising Privacy Concers an Opportunity for Traditional Media
Could we have been looking at this all wrong? I mean, telling newspaper publishers that they need to become more open – free access for all – similar to the methodology adopted by social networking sites. With the high level of government involvement and general coverage on Internet privacy issues, many are starting to question … Continue Reading
Considering a Shift from AP… CNN Could be an Option.
The Associated Press has been loudly talked about in our blog, primarily due to their noise around aggregators and search engines leveraging their content, which in most cases gave the credit back to them, and because of their trepidation to working with their newspaper clients on their fee increases
National Post to Publish Fewer Days
We’ve seen many newspapers take extreme measures to manage costs and stay afloat over the past two years. Some have permanently lessened circulation dates, some have gone purely digital, while some have closed all together. It is in light of is that we see the National Post announce that they are moving to a Tuesday … Continue Reading
Can Newspaper Publishers Learn from YouTube’s Leanback?
YouTube made known its upcoming project called Leanback, which consists of swaying user viewing habits from short videos of a one bite size to viewing content reminiscent to how television viewers consume television media.
Consider Improv for your Sales Force
Many look at the activity of improvisation as something only actresses and actors can benefit from, but they are absolutely wrong. Instead we argue that improv skills can be a sales reps best friend. Improvisation is geared to make one aware of their current situation and yet ready to respond accordingly, and quickly. These are … Continue Reading
Templated Classifieds by PrettyPosts
Publishers have been trying for years to find easy ways to give classified posters easy to use templates or tips to aid them in selling their classified item faster. Well it appears that pure play web tool Pretty Posts was thinking the same.
