August 2010
Monthly ArchivesOverture doesn’t have what it takes for Korean Search Engine Naver
We’ve said often that western companies and properties will find it difficult to exist on the other side of the pond, if those making the decisions were not willing to flex on their at home rules and regulations. This is why eBay pulled out of the Japanese market in 2002 and instead formed an agreement with Yahoo! to have its users purchase eBay products through Yahoo! Japan.
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USA Today Restructures for Future Focus on Digital Media
USA Today has announced a restructuring plan that will see it’s workforce reduce by 130, against its 1,500 total number of employees. The planned USA Today restructuring is slated to take into consideration the increasing need for Web property optimization, the reduction in ad dollars being spent with the publisher, along with the reduction in circulation revenues
FlowTown Makes Integrated Social Media Easy for Businesses
While not being fond of the name FlowTown (it reminds me of the name of a dance group on Americas Got Talent), their suite of business tools are impressive. FlowTown enables a business owner to take their client email list and search for matches on social media sites. Once the business owner has found their client(s) across the various mediums, they are able to communicate
Philly Newspaper Guild Takes Steps to Save Newspaper Jobs
In a move you don’t see too often, the Philly Newspaper Guild (union) agreed to pay-cuts for the 500+ Philadelphia Media Group newspaper employees that it represents. The move was done to keep the newly owned group of newspapers out of bankruptcy.
Greg Clayman: A News Corp Strategic Hire for Tablet Newspaper Initiative
It was announced late last week that News Corp has scored Greg Clayman who will assume the role as manager of business operations, related to the tablet newspaper initiative.
Classified Personals The Next Best Thing for Newspaper Publishers
Publisher groups have asked for leads and ideas on what the next best niche category should be for their online divisions. Many laugh when I say “is there anything you can do with your personals category?”. Laugh all you want…
Businesses Use Social Media At Unprecedented Rates
According to KingFishMedia, social media sites are becoming an ever important marketing tool for businesses, to the tune of mass adoption. It is exciting to see the business adoption and transfer to using media that allows companies to express themselves, in a personalized manner, to their incumbent clients and potentials. However, deeper analysis of the … Continue Reading
NAA Lobbies for Newspaper Free Flow Information Act
We just learned today that the Newspaper Association of America has to date spent over $800k in lobbying the US Senate on behalf of its members, related to ‘The Free Flow Information Act’. The definition of the Act…
Video: Gazeta Wyborcza Multi Media News
Check out this interesting advertising video from Poland’s Gazeta Wyborcza, the countries second largest daily newspaper. The ad talks about the newspapers step to give consumers news via multiple media sources.
AP and the Fail Blog… Nah… Couldn’t be True
It turns out that the AP had been in lengthy talks with Pet Holdings Inc., an owner of several network blogs designed to allow cat lovers to post silly feline pictures, or dare devils to post silly and yet painful stunts that they’ve done.
