Beverly Crandon

Author

Beverly Crandon is the founder of ad-ition and an avid content junkie. Aside from spending time with businesses interested in expanding their digital and social presence online, Beverly spends a ghastly amount of time surfing the web for ‘what’s new’.

yahooandalibaba

Yahoo! May Lose their Asian Stronghold Alibaba.com

Yahoo!’s decision to relinquish Alibaba.com was not very forward thinking, but I guess it’s their way of saying, we don’t know how much of a future we should be planning for.

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superbowl

Online Search and the Super Bowl

Nonetheless, the nice folks at Google did provide a sort of analysis on some of the search terms performed around the time of the Super Bowl, to give us some perspective.

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BrazilTwitter

Brazil Taking Facebook and Twitter by Storm

Is it fair to say that Brazil is putting the rest of us to shame when it comes to social media usage? I think so.

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KLM

KLM’s One Million Facebook Fan Thank You Message

KLM used actual employees in the video, making it a more personable message.

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Facebook-logo

Top Facebook Brand Pages By Engagement

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The pages on the list below are there because of their high level of user engagement. Take Ford Mustang for example, their Facebook landing page is filled with

IBM&Twitter

IBM’s Interesting Yet Quirky Twitter Realizations

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group behind the research put into IBM’s Congos Consumer Insight released other interesting and quirky Twitter facts they came across, while doing the research

air china

Air China’s Facebook Checkin Campaign an Innovative Success

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To raise awareness, in Sweden, to the fact that Air China flew to far more destinations than China itself, the airline teamed up with selected Asian restaurants.

FocusOnTheUser

Twitter and Facebook Developers Take a Stance Against Google

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The folks at Twitter and Facebook are not taking the Google search change sitting down , and to fight back, developers from both groups have launched a browser bookmarklet, called ‘Don’t Be Evil’

Twitter_Summify

Twitter’s Purchase of Summify Gives Insight to New Products

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So, as we now learn that they’ve purchased Summify, our speculations of niche and topic specific news and events handling, seems to be coming to fruition, right before our eyes.

FacebookandLinkedIn

LinkedIn Customers More Affluent Than Facebook But Not By Much!

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LinkedIn users not only have higher incomes than visitors to Facebook, but the increase differential was 8 per cent, between the two platforms

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