Beverly Crandon

Author

Beverly Crandon is the founder of ad-ition and an avid content junkie. Aside from spending time with businesses interested in expanding their digital and social presence online, Beverly spends a ghastly amount of time surfing the web for ‘what’s new’.

search

UPDATE: Search Engine Market Share Reporting

It’s been awhile since we’ve posted updates on search engine market share, as the story remained relatively steady, month after month. However, this current account of search engine share shows some new developments.

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Infographics

How Offline Commerce Neatly Ties in to Online Engagement

half of online feedback comes from consumers who have made a purchase in-store, thus meaning if your social and digital infrastructure is not sound, you could be in for a customer service mess!

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Facebook-logo

Tomorrow is F Day and Early Timeline for Brands Data is Rocking!

Tomorrow is D day or F day, depending on how you look at it, because tomorrow is the day that Facebook switches all Fan Pages to the Timeline for Brands aesthetic and functionality.

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journalist

[INFOGRAPHIC] Socially Engaging Journalists

In a recent research piece crated by the Text 100 group out of the UK, they interviewed 75 journalists to get their current take on social media

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Facebook-logo

Current and Useful Facebook Stats Told Through Infographic

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Below is a nicely packaged Facebook infographic from the Infographic Lab group. It truly does house the most pertinent Facebook stats

volga-verdi

Does Size Matter? The Larger your Network the Greater your Clothing Discount!

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Volga Verdi has started offering discounts to shoppers based on the size of their Facebook, Twitter, Google+ networks, etc…. The larger your network, the greater your discount.

cause_it

Cause.It: Bringing Nonprofits, Local Businesses and Volunteers Together

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Cause.It is a smartphone application that partners businesses, nonprofits and the community.

Timelinebusiness_Webinar

Facebook Timeline for Businesses Demystified

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On this Facebook Timeline webinar we will walk through: What the Timeline for Fan Pages change means to brands and marketers, Some of the ‘must do’s’ to maximize your new Fan Page layout,…

financial_times

Financial Times Paywall Model Shows Signs of Success

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Managing Director, Rob Grimshaw stated that their paid content model is on trend to surpass online ad revenue and that mobile content distribution will soon become it’s main form of content dissemination.

eve_echo

Eve Echo Micro-finance Business Model That Helps Female Entrepreneurs In Need

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Eve Echo is a company that makes hand sanitizer and soaps, but the twist on this for profit company is that they take 100 per cent of their profits and give it to the Foundation for International Community Assistance (FINC)

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