Advertising
Category
Yahoo! May Lose their Asian Stronghold Alibaba.com
Yahoo!’s decision to relinquish Alibaba.com was not very forward thinking, but I guess it’s their way of saying, we don’t know how much of a future we should be planning for.
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Online Search and the Super Bowl
Nonetheless, the nice folks at Google did provide a sort of analysis on some of the search terms performed around the time of the Super Bowl, to give us some perspective.
Top Facebook Brand Pages By Engagement
The pages on the list below are there because of their high level of user engagement. Take Ford Mustang for example, their Facebook landing page is filled with
Air China’s Facebook Checkin Campaign an Innovative Success
To raise awareness, in Sweden, to the fact that Air China flew to far more destinations than China itself, the airline teamed up with selected Asian restaurants.
Twitter’s Purchase of Summify Gives Insight to New Products
So, as we now learn that they’ve purchased Summify, our speculations of niche and topic specific news and events handling, seems to be coming to fruition, right before our eyes.
LinkedIn Customers More Affluent Than Facebook But Not By Much!
LinkedIn users not only have higher incomes than visitors to Facebook, but the increase differential was 8 per cent, between the two platforms
Facebook CPC Rates 45% Lower if you Stay on Facebook
What company can end the year off charging a rate that is 23% higher than what they were charging at the beginning of the year? If you said Facebook, you’re right!
Foursquare Launches Location Explorer Web Site
To further secure their place in the location based services realm, Foursquare has now launched a Web site they are calling Foursquare Explore.
[NEW DATA] Email Marketing Social Sharing
Email marketing remains to be a strong brand and messaging outreach solution and this is why it’s been estimated that the marketing spend on email will increase by 60 per cent, in 2012.
The City of Rome Bands Together to Fight Against Billboard Advertising
At present, there is a large community in Rome that is up in arms about the number of advertising billboards currently erected and those planned to come in future.
