Circulation
CategoryOnly a Few Still Read the Newspaper and Less Are Willing to Pay
The results of the Harris poll leaves you to conclude that news consumption methodology has become more accepting of pure-play online news sources and or blogs penned by industry pundits.
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Johnston Press to Start to Charge for Online News Content
The first newspaper that we’re aware of to make public their plan to follow in Murdoch’s footsteps of paid content access is Johnston Press, a publisher out of the UK.
Newsday no Longer Hinting at Charging for Online Content
Nonetheless, today we learned that they are actually going through with it and as of next week, Newsday will place much of its content behind a pay wall.
Rouge Magazine Goes National
When everyone else has decided to limit their print business expansions, Proctor and Gamble is making a leap to do the opposite, as they bring Rogue magazine out of its test phase and into the big time.
Would you Increase Newstand Prices…Now?
Is this the right time to raise newsstand prices? You may say no, but the Boston Globe says yes. We learned tonight that the Boston Globe is planning to increase their newsstand prices for both their weekday and Sunday editions. The weekday edition will increase by $0.25 and the Sunday edition by $1.00. Despite the … Continue Reading
Media News Group Personalizes the News
Media News Group has introduced its attempt at creating a targeted newspaper, tailored to the readers themselves. Not a bad idea as newspaper publishers try all they can to increase circulation and readership, and those who get it, know that their content has to be fitting to the reader. Media News Group is launching their … Continue Reading
Newspaper Sites See Increase in Traffic
In December of 2008, newspaper unique audiences, across the top 10 US papers, grew by 16 per cent when compared to the previous year. Moreover, and no surprise to anyone who gets the online newspaper space, the number one newspaper site, tracking the highest amount of UMV’s was NYTimes.com, with 18.2 million unique’s in December. … Continue Reading
An Outsiders Take on Saving the New York Times
Henry Blodget, Editor in Chief of Silicon Alley Insider, wrote an interesting piece on what he would do if he were replacing Janet Robinson as CEO, at the New York Times. I am adding the link to this article here, not because I think all newspapers should do what Blodget has outlined (there are assumptions … Continue Reading
Magazine Audience up for 2008
Mediamark Research and Intelligence have finally released magazine audience numbers from the first part of 2008 and the numbers show that readership is up. Even given the decline in page count and the lessening circulation dollars, “audience” appears to be on an upward trend. MRI’s audience study compared 95 leading consumer magazine titles from spring … Continue Reading
Could this be the Answer to Paperless Newspapers?
Many are saying this will be the solution for newspaper publishers who are looking for more affordable ways to make their print product portable -
