Search Marketing
Category
Online Search and the Super Bowl
Nonetheless, the nice folks at Google did provide a sort of analysis on some of the search terms performed around the time of the Super Bowl, to give us some perspective.
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Twitter and Facebook Developers Take a Stance Against Google
The folks at Twitter and Facebook are not taking the Google search change sitting down , and to fight back, developers from both groups have launched a browser bookmarklet, called ‘Don’t Be Evil’
How Our Quest for Information Depends on Search
Optimizing your site for search, guarantees you placement at all times. It’s that billboard that keeps selling for you, in a targeted manner, as your result is answering a potential customer query.
Google Dynamic Search Ads Makes Your AdWords Campaign Efficient
…the expansion of Google’s Dynamic Search Ad is so compelling to me, but the crux of how these nouveau ad types will work is definitely worth sharing and highlighting in a blog post.
Taking Targeted Advertising and Advertiser to Consumer Relationships to New Heights
Nonetheless, this business of building relationships (friend to friend or more specifically here, advertiser to new consumer) is one that has spurred a lot of study. Microsoft, has just invested
Walmart.com Recommendation Agent is Based on your Social Personas
Finally, Walmart is putting their @WlamartLabs to ‘smart’ use. The team has been tasked with mining Twitter and Facebook to aid in consumer Walmart.com searches.
Google Plus Highlights the Fact that the Twitter Business Model Needs an Overhaul
In the end, the point is that Google+ makes collaboration and communication easy, pointed and relevant and this is something Twitter has lost over the past 16 months.
Google+1 Data and Facebook Like Data Now Available in Google Webmaster Tools
Google +1 just released a much needed update for site owners that makes the platform far more relevant. Google announced that they would enable the +1 results to appear in a Web site owners Google Webmaster account.
Facebook Vs. Google a Visual Comparison
Ever wondered how social media mammoth Facebook compares to search giant Google? Well wonder no more…
Google Searches Directly Inform 146 Mil Brand Conversations
The results of the survey show that face to face interactions are still the greatest source of word of mouth brand conversations, amongst consumers, but that’s not it
